Social preview
How it looks when sharedFix these first
Ranked by conversion impactRewrite the hero section to split-target the two audiences explicitly. Above the fold, add a two-path CTA block: 'List your startup and prove your revenue publicly' (button: 'Add Your Startup - Free') and 'Browse verified startups for sale' (button: 'Browse Marketplace'). Right now 'Add startup' is the only CTA and it means nothing to a buyer. This single change eliminates the identity crisis and doubles the addressable audience who knows what to do next.
Add a trust bar directly below the H1 with three specific data points pulled from real platform stats, formatted as: '187 Stripe-verified startups listed | $X total verified MRR tracked | Trusted by founders from [notable company or country count]'. The current 'user count mentions' of '100 Startups, 1,000,000 Startup' are incoherent and appear to be broken template text - fix or remove them immediately as they actively destroy credibility.
Add a 3-sentence explanation block under the headline that answers: what is Stripe-verified, why does it matter, and who should use this. Example: 'Every revenue figure on TrustMRR is verified directly via Stripe - no self-reported numbers. Founders list to build credibility. Buyers browse to find acquisitions with real proof.' This removes the single biggest cold-traffic question: 'Can I trust these numbers?'
Category breakdown
The primary CTA button text is 'Add startup' - this is low-intent, low-urgency, and only speaks to one audience (sellers). Buyers have no CTA at all. The button '0' and '1' appearing multiple times in the CTA list suggests broken UI elements or like/vote buttons being scraped as CTAs, which signals a cluttered interface. There is no secondary CTA for visitors who are not ready to list - no 'Browse free', no 'See how verification works', nothing to capture mid-funnel interest.
There are no named testimonials, no customer logos, and no press mentions. The star ratings are present but there is no context for what they rate or how many reviews exist. The leaderboard showing real founder names and MRR figures (Vitalii Dodonov at $3.5M, Jacob Jacquet at $282k) is actually the strongest social proof on the page but it is buried mid-page and framed as a feature, not as proof that real credible founders trust this platform. The '100 Startups, 1,000,000 Startup' text appears to be broken placeholder copy which actively signals an unfinished product.
There is no money-back guarantee, no security badge, no pricing transparency for what it costs to list, no explanation of how Stripe verification actually works, and no team or founder presence. The domain TrustMRR.com has 'Trust' in the name but the page does the least amount of work to establish it. The navigation includes 'Olympics' which is confusing and makes the product feel unfocused. A skeptical first-time visitor has no reason to hand over their Stripe credentials or pay to list without any of these signals present.
The H1 'The database of verified startup revenues' describes a category but fails to communicate who it serves or what action to take. A cold visitor in 3 seconds cannot tell if this is for founders wanting to show off MRR, buyers looking to acquire, or investors doing due diligence. The word 'verified' is doing heavy lifting but is never explained above the fold. The subheadlines ('Recently listed', 'Best deals this week', 'Leaderboard') suggest a marketplace but the hero copy never says that.
With 187 images and a dense listing feed, mobile load time and layout are high-risk. The navigation bar includes 7 items (Buy/Sell Startups, Dashboard, Feed, Find Co-founders, Search, Stats, Olympics) which will collapse into a hamburger or overflow on mobile, burying key actions. The hero has no visual hierarchy that would survive a small screen - the H1 and CTA are likely stacked with no breathing room. The listing cards showing Revenue, Price, and Multiple are data-dense and may render as unreadable small text on mobile.
The meta description says 'Prove your revenue publicly' which is actually a compelling hook for founders - but this phrase appears nowhere in the visible page text. The page leads with a listing feed instead of a value promise. The leaderboard showing Stan at $3.5M MRR is interesting data but it's presented as content, not as proof of the platform's value. There is no stated outcome for either buyer or seller anywhere above the fold.

